Note: The second image contains suicidal imagery.
This is what Amy hears when healthy lifestyle campaigners come to her school. This is a drawing from her diary about her first day on her journey towards better health.
This is what Andrea sees in her mind when she hears the same message.
Think twice. Positive messages aren’t so positive to the targets of that message. Positive healthism is still healthism. Say no.
Do you agree with this campaign? I would be happy to design a graphic for you. Just leave a message and an image in the comments below and I will make one. You can also reach me at email@example.com. If you don’t have an idea, I will surprise you.:)